Welcome to the marketing program internal versus external marketing. We’re going to discuss what internal marketing is, different tactics you can use, and examples of how you can implement internal marketing in your practice. Then we'll review external marketing and the different tactics and examples you can use for external marketing. We'll also review the keys to marketing to help you be successful in marketing your practice.

I'm Brittney Kelshaw, the creative manager at Williams Group and I’m so thrilled to be able to help you understand the differences between internal and external marketing and how to implement them into your practice.